Cycling News — Tour de France Femmes

The Tour de France Femmes avec Zwift returns in 2023, with Liv as premier sponsor!

Posted by Eric Roque on

The Tour de France Femmes avec Zwift returns in 2023, with Liv as premier sponsor!

Friday, November 4, 2022 Liv will return in 2023 as premier sponsor of the Tour de France Femmes avec Zwift and sponsor of the White Jersey for Best Young Rider classification. The A.S.O. announced the new course this past week as the groundbreaking race continues to make history in its second year. The Tour de France Femmes avec Zwift marked a milestone in 2022 as the first edition of the world's most prestigious event in women's professional road cycling. Resuming the momentum of last year, Liv will return as the premier partner of the eight-day race and sponsor of the...

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The Inaugural Tour de France Femmes avec Zwift is Off to a Historic Start!

Posted by Eric Roque on

The Inaugural Tour de France Femmes avec Zwift is Off to a Historic Start!

Monday, July 25, 2022 Liv is celebrating the Tour de France Femmes avec Zwift as a historic step forward in women’s cycling. As a major partner of the Tour, sponsor of the White Jersey young rider classification and two pro teams and with the attendance by brand founder Bonnie Tu, Liv demonstrates unwavering commitment to women. On Sunday, July 24, 2022, riders made history by starting the inaugural Tour de France Femmes avec Zwift in the shadow of the Eiffel Tower in Paris and crossing the finish line on the Champs-Élysées. It was a beautiful start to the eight-day stage race, which...

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Win a Trip for Two to Watch the Tour de France Femmes avec Zwift!

Posted by Eric Roque on

Win a Trip for Two to Watch the Tour de France Femmes avec Zwift!

Tuesday, April 12, 2022 The addition of a women’s Tour de France to the 2022 UCI Women’s WorldTour calendar is a historic moment for women’s cycling. Liv is celebrating by sending two fans to France to watch the race LIVE! For the first time since 1989, there will be a women's Tour de France. The 8-day Tour de France Femmes avec Zwift will begin on July 24 in Paris, where the women's peloton will race 82km from the foot of the Eiffel Tower to the Champs-Élysées in conjunction with the final stage of the men's Tour de France. It's a big step...

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Tour de France Femmes 2022 is Announced!

Posted by Eric Roque on

Tour de France Femmes 2022 is Announced!

17 June 2021 Sunday the 24th of July 2022, Amaury Sport Organisation (A.S.O.) will launch a new women’s race that will carry the signature of the World’s biggest race, the Tour de France. It will adopt the same codes, values and symbols as the men’s race. Liv Cycling has joined A.S.O. as a major partner of this event, supporting the best young rider classification. With the UCI Women’s World Tour label, the race will feature 8 days of racing. The first stage will finish in Paris on the Champs-Elysées, on the day of the final stage of the Tour de France 2022....

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